How background music can impact your HoReCa business
Do you hear it? There is no deathly silence in most restaurants, bars, and cafes. Today establishments use music to engage customers, reduce churn, and shape brand identity. Whether it is an online radio station or a playlist generated by a bartender, business owners can get the most out of background music. Picking tunes suitable for your business is a big thing. A good music playlist likely encourages guests to stay on-site longer and spend more money in your cafe, bar, or restaurant than force them to leave the place immediately.
- Appropriate music can boost revenue
- Background music helps create a memorable experience
- Curated playlists hit the right note for your business
- Background music can be a guest entertainment
- Why is Moodby a reliable background music supplier?
1. Appropriate music can boost revenue
People are used to listening to songs everywhere. As a significant part of their lifestyle, music impacts how they feel. According to a 2022 study published in Science, music can reduce pain. It also can improve our heart health and lift our spirits. Moreover, music influences how customers behave, including how much they eat. For example, listening to slow and jazzy songs during dinner nudges people to make healthier food choices. That is why fast food restaurants should consider more uplifting music to stream 😉
2. Background music helps create a memorable experience
The hospitality industry usually appeals to emotions to form and enhance customer perception by offering excellent service, a fine-dining menu, and creating a fancy interior. The reason is that customer reviews rule the world of restaurants, coffee shops, and hotels. In other words, if you are here to stay, your venue should be very much to the guest’s liking.
If guests love the playlist, they likely return to your bar or cafe. They also can turn into brand advocates by spreading the word about your place on Google My Business, Tripadvisor, or Yelp and among their colleagues, friends, and family members.
3. Curated playlists hit the right note for your business
As well as a menu made by a Michelin-star chef, a music playlist compiled by a professional DJ can set the tone for your business. It is a significant part of your venue concept, especially when you run an Indian restaurant or a rock bar.
Why is Moodby a trusted background music provider?
Moodby is a B2B music streaming service that offers businesses access to an extensive library of playlists curated by local experts and licensed for commercial use. You can explore multi-genre stations tailored to different venues – from coffee shops to fine-dining restaurants.
The platform also provides users with the following B2B features:
- Pre-scheduled stations to manage the moods throughout the day with more uplifting tracks in the morning and more relaxing ones in the evening;
- Full control over the music your staff play and multiple roles for employees who manage music at your venue;
- No ads and interruptions to keep a music flow continuous;
- Explicit lyrics filter to keep the soundtrack family-friendly and avoid unsuitable songs playing in the background;
- Consistent volume and easy set-up with no hardware required to start streaming;
- Offline mode to stay on the air when the Internet connection is lost;
- Personalized stations generated by experienced music curators just for you;
- A free mobile jukebox app to let guests request their favorite songs.
Elevate your customer experience with our expertly curated playlists. Enjoy a free 10-day trial available to users in Austria, Belgium, Ireland, Poland, and Romania.
Do you want to get a special offer for your venue? Contact us via support@moodby.com.
